D2C Landing Page

Date

May, 2025

Role

UI/UX Designer

Company

Wideowork

Overview

Wideowork is an on deamnd video partner/agency that helps D2C brands create high-converting videos across the marketing funnel. They needed a high-impact, fast-loading landing page that clearly communicates their value, differentiates their offerings, and drives conversions through kit-based packages.

The Challenge

Wideowork wasn’t looking for just a “cool” site, they wanted a strategic, funnel-aware design that talks directly to fast-paced D2C teams. The key goals for this project were:

  1. Communicate value instantly – D2C founders need clarity and speed.

  2. Simplify offerings – Make the video kits easy to understand and choose.

  3. Drive action – Strong, clear CTAs to reduce friction and boost conversions.

Strategy & Approach

The goal was to make decision-making fast and frictionless for D2C teams:
• Direct Hero Message: A bold headline and action-focused CTA (“Build My Video Kit”) instantly communicate value.
• Simplified Education: Key success factors, clarity, attention & trust are explained visually, not verbally.
• Funnel-Aligned Kits: Predefined kits (Hooks, Demos, Proof) help users pick exactly what they need without overthinking.
• Smart FAQ Design: A playful “What the FAQ?” section addresses common objections with minimal clutter.
• Dual CTAs: “Order Now” and “Schedule a Call” cater to both decisive and cautious users, boosting conversions.

Visual Design

• Color Palette: Soft gradients and neon-inspired accents for a tech-forward, creative feel.
• Typography: Bold and modern for headlines, clean sans-serif for clarity.
• Buttons & Icons: Rounded with playful icons to feel approachable, not corporate.
• Microelements: Floating shapes and directional arrows subtly guide the eye down the page.

Results

While still fresh, initial feedback from the Wideowork team was extremely positive. The clarity and speed-first UX aligned perfectly with how D2C founders think and buy. The design also created a scalable base for future sections like case studies and video previews.

D2C Landing Page

Date

May, 2025

Role

UI/UX Designer

Company

WideoWork

Overview

Wideowork is an on deamnd video partner/agency that helps D2C brands create high-converting videos across the marketing funnel. They needed a high-impact, fast-loading landing page that clearly communicates their value, differentiates their offerings, and drives conversions through kit-based packages.

The Challenge

Wideowork wasn’t looking for just a “cool” site—they wanted a strategic, funnel-aware design that talks directly to fast-paced D2C teams. The key goals for this project were:

  1. Communicate value instantly – D2C founders need clarity and speed.

  2. Simplify offerings – Make the video kits easy to understand and choose.

  3. Drive action – Strong, clear CTAs to reduce friction and boost conversions.

Strategy & Approach

The goal was to make decision-making fast and frictionless for D2C teams:
• Direct Hero Message: A bold headline and action-focused CTA (“Build My Video Kit”) instantly communicate value.
• Simplified Education: Key success factors—clarity, attention, trust—are explained visually, not verbally.
• Funnel-Aligned Kits: Predefined kits (Hooks, Demos, Proof) help users pick exactly what they need without overthinking.
• Smart FAQ Design: A playful “What the FAQ?” section addresses common objections with minimal clutter.
• Dual CTAs: “Order Now” and “Schedule a Call” cater to both decisive and cautious users, boosting conversions.

Visual Design

• Color Palette: Soft gradients and neon-inspired accents for a tech-forward, creative feel.
• Typography: Bold and modern for headlines, clean sans-serif for clarity.
• Buttons & Icons: Rounded with playful icons to feel approachable, not corporate.
• Microelements: Floating shapes and directional arrows subtly guide the eye down the page.

Results

While still fresh, initial feedback from the Wideowork team was extremely positive. The clarity and speed-first UX aligned perfectly with how D2C founders think and buy. The design also created a scalable base for future sections like case studies and video previews.

D2C Landing Page

Live site:- https://d2c.wideowork.com/

Date

May, 2025

Role

UI/UX Designer

Company

Wideowork

Overview

Wideowork is an on deamnd video partner/agency that helps D2C brands create high-converting videos across the marketing funnel. They needed a high-impact, fast-loading landing page that clearly communicates their value, differentiates their offerings, and drives conversions through kit-based packages.

The Challenge

Wideowork wasn’t looking for just a “cool” site—they wanted a strategic, funnel-aware design that talks directly to fast-paced D2C teams. The key goals for this project were:

  1. Communicate value instantly – D2C founders need clarity and speed.

  2. Simplify offerings – Make the video kits easy to understand and choose.

  3. Drive action – Strong, clear CTAs to reduce friction and boost conversions.

Strategy & Approach

The goal was to make decision-making fast and frictionless for D2C teams:
• Direct Hero Message: A bold headline and action-focused CTA (“Build My Video Kit”) instantly communicate value.
• Simplified Education: Key success factors—clarity, attention, trust—are explained visually, not verbally.
• Funnel-Aligned Kits: Predefined kits (Hooks, Demos, Proof) help users pick exactly what they need without overthinking.
• Smart FAQ Design: A playful “What the FAQ?” section addresses common objections with minimal clutter.
• Dual CTAs: “Order Now” and “Schedule a Call” cater to both decisive and cautious users, boosting conversions.

Visual Design

• Color Palette: Soft gradients and neon-inspired accents for a tech-forward, creative feel.
• Typography: Bold and modern for headlines, clean sans-serif for clarity.
• Buttons & Icons: Rounded with playful icons to feel approachable, not corporate.
• Microelements: Floating shapes and directional arrows subtly guide the eye down the page.

Results

While still fresh, initial feedback from the Wideowork team was extremely positive. The clarity and speed-first UX aligned perfectly with how D2C founders think and buy. The design also created a scalable base for future sections like case studies and video previews.